This is a very exciting time for all of us at the Denver Broncos, and the excitement is palpable on multiple levels.
The new coaching staff that Head Coach Josh McDaniels has put together is truly dynamic. This is a group of individuals that is a lot of fun to work with and very professional. Even more notable, I believe, is their personal demeanor and how they treat people.
Every man in that group deserves credit for being such, but like a lot of things, it flows from the top.
And that’s Pat Bowlen in ownership and his new coach, McDaniels.
Followers of the Broncos are accustomed to the great enthusiasm which Mr. B. brings to the job, the team and the city, but Josh has truly taken this to a new level.
I wrote on my Twitter entry this morning that I have not seen such enthusiasm here in years, that the excitement level is bouncing off the walls at Broncos headquarters.
This is all true. I realize that anyone could say that as Vice President of Public Relations, it is my job to be enthusiastic and to convey it, and that some could be suspicious of how true that is.
Theodore Roosevelt, in my mind one of the greatest presidents in American history, gave what I consider to be the finest quote ever about the truth. To paraphrase it, we have a moral, legal and ethical obligation to tell the truth, but NO OBLIGATION WHATSOEVER to make sure people believe us.
So what I am saying is, I have been here for 32 years and in pro sports for 35 years, and I have seldom seen such excitement or enthusiasm. I don’t care whether you believe me or not.
Very soon, this enthusiasm will be here for all to see, so obvious and visible that someone would have to be hiding in a cave somewhere to miss it. When that tidal wave crests, it will be advisable to be prepared for it.
It is tangible, it is real, and an attitude like that is both infectious and capable of carrying an organization a long, long way.
And that’s all I have to say about that.